In the last two years, the short play has been a woman’s world, with the ratio of female and male short plays reaching 7:3 and an overwhelming share exceeding male short play.
Today, the front of the market is also dominated by the production of women’s short play, such as Hanaya Island. The red fruit platform also accounts for 90 per cent of the 1 billion short play clubs this year, with low volume and low audience of male short play.
However, in the two months, there was a new change in the short play market, with the head short play platform starting to collect the male short play and the head production company starting to produce more male shorts. This, together with the rise of AI, has increased the demand for male-frequency dynamic dramas. The supply-demand relationship in the market has changed, leading directly to a better day for male short play writers.
Bones spoke to a number of writer studios and men’s shorts, who generally agreed that “Men shorts are rebuffing and are expected to gradually catch up with the market share of female shorts”.
This means that there is once again a “money route” for the production of a male short play.
Platforms and producers are beginning to focus on male shorts.
The men’s short play market remained in a low state in the first half of the year, and it was only in August and September that it was re-energized with the best men’s short play, gradually breaking out of the women’s short play circle.
According to DataEye data, there was an increase in the number of “boys” in August this year, with a total of 97 related micro-fellows, representing 19.05 per cent of the total, mainly in the form of male growth and minor backlash. And on the pay-off short play market, there was a high-end “Male of the Bandit Mountain” , “I’m the Fairy” by Top 15 and “Marriage: I’ll Scrambling the North” by 23, with many men playing “Back the Grass” “Home the Home.”
In particular, ” The Mountain of the Miles in my arms ” , a short play without a leading actor, found more than 8 million collections and 1.4 billion viewers online. In an interview, the lead team filmed the CEO Wang Bei kite, saying, “We look forward to the future of male dramas, like the game is dominated by male frequency users, but there are also very high market performances for the game by women, just as “Manriyama enters my arms”, when the women’s frequency piles up. This reminds us of the need to move away from a probabilistic victory based on the user base.”
The spread of writings such as ” A Clothes ” , ” A Mountain in My arms ” , is a sign of the re-emergence of the men ‘ s shorts market after it rebounded at the bottom. At present, men ‘ s short play audience is less than women, but it is better to have a clear picture, a high willingness to pay, a long-term unmet demand for men ‘ s short play, and the whole market is in short supply and demand, so it is more likely to hit a male short play, which is more likely to break through and even have a competitive content comparable to that of beautiful women.
On the other hand, male dramas are also more advantageous in terms of cost control. A number of head-production companies have revealed that male high-frequency actors are generally less well paid for their films, at a cost of about $10,000; and female high-head actors tend to offer more than 20,000-30,000 per set, with actor costs sometimes accounting for at least 50 per cent of total production costs. As a result, while the market base is large, profit margins are often squeezed by high costs.
Anti-male dramas rely more on high-quality scripts than on actor flows. This has also tended to make it possible to run out of higher ROI with lower input and to become the focus of many of the current production scenarios.
The high value of men’s frequency has led many head producers to plan to increase the proportion of men’s short dramas in home-made dramas, such as the Seafish Star, and the Chinese language. The founder of the Seafish Sky indicates that in the second half of the year, the Seafish Star will shift the focus of the content from a female to a male short play: “We have many female shorts for the first half of the year, and we will try more shorts for the second half of the year and produce more male shorts.”
Strategic changes in head producers mean that more high-quality male short dramas will follow in the market, and the male-frequency market is expected to further increase its market share.
At the same time, the head stage of short operas such as the red fruit and the mountains and seas, where the main collection has shifted from female to male frequency in the last two months, the founders of one of the red fruit cooperative studios said: “The red fruit is now more lacking in male frequency scripts, and the demand for female frequency scripts is lower because it was mainly a female short play, and now wants to raise the number of male short operas, so the male short play is now more frequently overwritten, while the female short play is more competitive and relatively low.”
In addition, in the last three months, the rise of the AI dynamic market has also reached out to the audience of male short dramas from another dimension. The first three of the most recent DataEye vibrating dynamics are “Rebirth of the King: An Ancestral Sign? ” “Titan Times: I woke up ten men, ” ” Who brought this guy with the Cirque, ” these three short plays are all over 1,000 W. The fee-filling of the dynamic-combustion portion of the project was even 5-8 million yuan.
Platforms, producers, AI Dynamics – The three parties jointly raised the market’s demand for male short play. The current “supply and demand gap” of male frequency content, which still lags significantly behind that of women, is bringing men’s scripts to the golden window: newers are easier to pass, and the price of mature scripts increases.
The most popular type of male drama.
From last year to this year, after more than a year of overhauling, the male drama changed from a peach age of 1.0 to a quality age of 2.0. Now, the male drama is on the line of precision, and the selling point is no longer one-sided, but rather a resonance between the growth, power control and home situation of the grass-roots male masters.
The main types of men’s short play market at present are urban brain holes, urban phantoms, urban fields, suspected crime, ancient history, and phantoms.
And now the most popular in the market is the type of urban brain hole, often with gold fingers on the outside, such as systems, space, eyes, and so on, representing the work of ” What, My Eyes Can Sweep ” . Qinchuan, a medical student with poor performance, had an eye-to-eye by accident, had successfully scored the test, had seen the patient ‘ s suspicions, had won the lottery, had defeated her mother ‘ s bully and had reaped stories of beauty.
The main innovation of this type lies in the golden fingers and the high point of upgrading, where the author can open interesting brain holes, such as the system of predicting the future, the inside of the stock-laying system, the system of forensics, the system of dialogue with the five-dirty, the system of background editing, the girl-friendly music system, which can help the main actor to become an expert in a certain field from a poor boy who once looked down on his backs and looked down on his backs, while at the same time upgrading, with wealth, status and beauty.
The second is the ancient type of history, which tells the story of the grown-up of a man at a given period of history, broken down into the ancient power plot, the warrior, the field, etc., representing the work of ” A Clothes ” and ” The Sword of the Walker 24 ” . ” A Clothes ” tells the story of a modern engineer, Suh Maki, who went back to the ancient era, from being a poor and poor sticker to being a hero of his country. While the story model is still the shell of the man who fights, the kernel has become more deeply home-grown, so that the pattern is larger than the average male short play, and it becomes a rare vermin and heat-win short play in male short plays.
The main innovation of this type lies in a stereo-world view and the power line of the protagonists, and the writer needs to write a more complex age context, drawing more real details and presenting the political, economic and cultural landscape of a given period of history. And in the context of the great times, the protagonists are not just promotions, but more home-grown. The male protagonist’s agenda is not just to strengthen himself, but to save the people, the refugees and the country. The theme of a home-grown country will resonate more deeply with the audience.
In addition to this, the skeptical type of crime, The Sword of Justice, ” The Sword of Evil, Only Murder ” , the phantom type, ” My Day of the Sunshine, live by my great-granddaughters ” , and the urban field, ” Back to the Fours, Starting with Retrieving the Derelict ” , are all recent short-time male dramas.
By contrast, the market for women’s shorts is already a “Red Sea” in competition, while the male shorts are still in the “Blue Sea” phase of relatively less competitive competition. In terms of the creative dimension, the subject of male frequency is also more diverse in the innovation space – the women’s main line is mostly about emotional relationships, while the male frequency covers a broader subject and content orientation. Moreover, more emphasis is placed on the structure of the script and the construction of the world view, rather than relying on traffic actors, which gives writers more space and voice.
Taken together, the men’s shorts are coming up with their own bright moments. The Platform’s proactive change in content strategy, the proactive and increased layout of production companies, and the addition of new and dynamic AI, combined with a proliferation of innovative types and a strong willingness to pay for its audiences, have provided unprecedented opportunities for content creators of male short-time dramas. It is foreseen that the gap between the market share of male and female frequency will decrease at an accelerated rate in the future as more high-quality male-frequency productions continue to emerge.
The days of the male short play writer are really getting better.